Side Hustle City

S3 - Ep29 - J.D. Whitlock: Building a consulting side hustle that leverages your full time job skills

July 17, 2022 Adam Koehler & J.D. Whitlock Season 3 Episode 29
Side Hustle City
S3 - Ep29 - J.D. Whitlock: Building a consulting side hustle that leverages your full time job skills
Show Notes Chapter Markers

J.D. Whitlock joins us this week on the Side Hustle City podcast and brings a unique perspective. J.D. was able to build a successful consulting side hustle off of what he does at his day job and his part military training.

In his own words:

My day job is CIO at Dayton Children’s, and I have two side hustles (both of which will stay side hustles):

  • Whit’s End Consulting which is just me renting out my brain to healthtech vendors and investors about marketing and sales strategy in healthcare IT
  • COSEO Internet Marketing which is a small agency focused on local businesses in Dayton

What you will learn:

  • Expert network companies (e.g. Guidepoint) and how you can easily build a small consultancy if you have some subject matter expertise that others need
  • The success (and cool story behind) Dayton’s Arcade Innovation Hub and how this inspired J.D. to start COSEO  
  • B2B sales and marketing, what to do and what not to do, and how he re-learned all this with COSEO. (in business networking, old school takes the cake)
  • His very atypical entrepreneurial journey (20 years active duty, then worked for other very large organizations, then got around to it)
  • LinkedIn advice for personal branding, sales, and company sites
Rags To Riches
Rags To Riches will help to develop a ‘have-everything’ mindset. Dominate in any industry.

Listen on: Apple Podcasts   Spotify

Content Jefe
A podcast that helps online business owners make better content and more money.

Listen on: Apple Podcasts   Spotify

Buzzsprout - Let's get your podcast launched!
Start for FREE

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show
(Cont.) S3 - Ep29 - J.D. Whitlock: Building a consulting side hustle that leverages your full time job skills
(Cont.) S3 - Ep29 - J.D. Whitlock: Building a consulting side hustle that leverages your full time job skills