S2 Ep 51 - Michael Stricker explains how SEO works and how he used it to turn his golf hobby into a legit side hustle

Mike Stricker has been working with the Reversed out Creative team for over a decade helping us with SEO and PPC campaigns across various industries. He joins the podcast this week to share some of his tips for creating your own effective strategy and the components you need. Search engine optimization is a key component of any small business, even Mike's golding side hustle. He used it to bring young golfers into the game by creating the Sacramento Golf League in California. He brought so many golfers to his course that he now plays for free. Mike is a great example of how he leverage his valuable skills to fund his passion to have fun and achieve work life balance.

Here's a little more about Mike:

What I Do
I help clients get the most out of their marketing budgets. From development to advertising. I take a data driven approach to strategy implementation. Stop throwing money against the wall to see what sticks, invest in what works. Clicks and impressions are nice, but ROI is better.

How I Do It
Instead of buying into the latest marketing trends, I like to start with a solid foundation. Understanding my clients’ business is key to a solid marketing communication strategy. I first look at the product service mix, and the cost to acquire a new customer. I then examine the value of past customers and those who have the greatest lifetime value. I then create a strategy that specifically targets your most valuable customers, through digital and traditional marketing mediums. If you’re interested in how to get the most out of your marketing budget please contact me at mike@mikestricker.com for a free consultation to see if we can create a powerful partnership.

Services Provided
• ROI Focused Data Analytics
• Lead Focused SEO
• Conversion Focused PPC
• Social Media Lead Generation
• Public Relations
• Content Creation

Reach out to Mike today for a free consultation on how to get the most out of your marketing budget. Mentioned Side Hustle City in the subject and one of his social media experts will convert your profile into a lead generating machine.

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